One Smart Cookie
elaine
The last of the college kids have headed back to school. And thanks to Karen Trilevsky, CEO of FullBloom Baking Company, there are a lot more of them in school. Twenty-seven of them, to be exact, enrolled in colleges from Cal Poly to University of Oregon. Who are these students? They’re the children of the employees of FullBloom, and they’re going to school on Karen’s dime. FullBloom is a different kind of company and the Smart Cookie program (love the name!) is one of the prime examples. FullBloom is a wholesale artisan baking company that delivers fresh, organic baked goods to the Bay Area and beyond (Starbucks, Whole Foods and Trader Joe’s are just a few of their customers). In an industry where turnover is typically in the double digits, FullBloom has a loyal, enthusiastic team that sticks with the company. How’d they pull this off? Beyond paying a living wage and benefits to all (like on-site yoga and free, organic meals cooked in the company café), Karen’s commitment to her team goes outside the walls of the company. Karen views the family as a critical part of the picture. Putting her money where her mouth is, Karen has promised her employees that if a child of theirs wants to go to college, money won’t be an obstacle. She foots the bill. Most of these kids end up being the first in their families to attend college. In some cases, college is the lifeline that keeps a life from really going off track. Karen told me about one young man who was a gang banger, running into trouble with the law. He got connected to the Smart Cookies program and eventually enrolled at San Francisco State where he did so well he was invited by one of his teachers to be an instructional aid in the creative writing program. Participants in the program are supported by the Smart Cookie board, whose members commit to intensive 1:1 mentoring with the students, providing counsel on everything from academics and sports to citizenship and parenthood. And if you ask me, Karen is the smartest cookie of all.
Links:
Posted in Community, Giving, Uncategorized |
No Comments »

