Apparently, social media is on the rise.  Haven’t you heard?  According to Inside Facebook, more than 12,000,000 users are active on the popular social site. Among the demographic of users, those between the ages of 18 and 34 constitute the largest group on Facebook in the United States. If you’re between these ages, you’re probably dialed into the world of social media already. But how do you apply that knowledge to make you more valuable as a PR professional in the eyes of your clients, company and colleagues?

Come join us on Thursday, Oct. 15, for the PRSA-SF (Public Relations Society of America – San Francisco chapter) Young Professionals program: “How to Leverage Social Media to Advance Your PR Efforts.”  Hosted by PRSA-SF and Eastwick Communications, this free event will provide attendees with the latest tips, tricks and tactics for integrating social media into your public relations initiatives. Eastwick’s very own Senior Director Rachel Shelton and Senior Associate Lyda Velez will discuss how to select the right social channel for effective communications. Learn firsthand how to monitor conversations, engage with audiences and build a community of brand evangelists.

This Thursday night mixer for young professionals will be held from 6 to 8 PM at Eastwick’s San Francisco office, located at 444 De Haro Street, Suite 112. We recommend registering in advance to ensure your space is reserved (friends and colleagues invited too, of course). For directions to the event, click here.

See you there!