By Linda Clarke, EVP

On Wednesday, October 29, 2008, Eastwick will be holding their 4^th annual Black & Orange Bash in honor of the most hallowed of holidays for an agency named after John Updike’s Three Witches of Eastwick.

For those not in the know, when the three co-founders of Eastwick were getting ready to launch their own agency in 1991, one that turned the big agency paradigm on its head by having senior people do much of the work, a mutual colleague saw them huddled together and remarked that they looked amazingly like the aforementioned three witches, and the name stuck.

So Halloween became our favorite holiday and the Black & Orange Bash became the “must-attend” event for our clients and partners, business, tech and consumer media, industry analysts, and agency friends. We hope to see you there! If you haven’t received your invitation, let us know. And don’t forget to add your vote to our pet costume contest.

Boo!